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We’re at Pitti

Yes, after many years, we’re returning to Pitti for Pitti Immagine 92.

You’ll find us in the MAKE – The New Makers area, in the Pavilion SALA DELLA RONDA, at stand 33.

Why we make our own shoes, with our own hands, in our own factory, with our team of close-knit and outstanding artisans. We will be there beaming and overjoyed, thinking back to the dazzling smile with which Riccardo Freccia Bestetti greeted us a few months back. And we’ll present ourselves with a vast array of new introductions—we’ve rethought and redesigned the shoes that have made Freccia famous throughout the world. We’ve created new models inspired by the cities where we held trunk shows over the past year. But, above all, we’re ready to launch our blossoms, new, fresh, and elegant. It all starts from The Blossom Avenue brand, and we could only have done this in full harmony with Pitti’s Immagine themes for this year.

Come and see, we look forward to meeting you.